Patrick Pelata

Patrick PELATA

Executive Vice President and Chief Automotive Officer

Salesforce.com

Patrick Pelata as Executive Vice President and Chief Automotive Officer is in charge of developingSalesforce.com offerings in the Automotive eco-system. He joined Salesforce.com early September 2012.

He has been working previously for 28 years in the auto industry in manufacturing, engineering, planning or as a business leader at Renault in France and at Nissan in Japan. He has been part of the Nissan Revival from 1999 to 2005 as Board member and EVP in charge of Products, Design and Planning globally. From 2008 to mid 2011, he has been the COO of Renault. Patrick graduated as an engineer from Ecole Polytechnique in Paris and owns a Ph.D. in Socio Economics. He is married with four daughters.

« The social revolution has created an incredible opportunity for the automotive industry
to build even tighter connections with their customers through next-generation
connected cars, » said Marc Benioff, chairman and CEO, salesforce.com. « The future of
the automotive industry is social, and I can’t think of a better executive than Patrick to
lead salesforce.com’s automotive strategy. »